Bridie Leah is a style & lifestyle blogger. Through her blog and social media accounts she loves sharing style inspiration for the everyday minimalist; beautiful garments, timeless outfits and capsule wardrobe tips and tricks. She is also passionate about clothing and products chosen with intention that reflect her values; buying less but better, investing in classic pieces that can be worn over and over again and supporting brands who are looking after our people and earth.

Hi! We're so glad you could take this interview and we're so excited to be able to learn all things YOU! Let's start from the beginning! When did you fall for fashion?

My love affair with fashion and style started in the dress-up box. I spent a lot of my childhood dressing up and playing make believe. Although my style evolved beyond sequins and fuschia pink satin, fashion has always been a form of self-expression and creativity. In highschool I learned to sew and this gave me a real appreciation of beautiful fabrics, silhouettes and design, while watching The True Cost movie inspired me to take a slower approach to style.

Would you wear the very first outfit you put together now?

One of the earliest outfits that I recall putting together (that wasn't from the dress up box) was a pink cami, cardigan and a pair of dark slim line jeans. I wouldn't wear this outfit in the exact same way today, as my style evolved a lot over my late teens and early twenties. However, I would wear an updated version; straight or slim denim jeans, a simple knit in neutral colours. I don't think the core elements of my style have changed and I've always had a love for simple outfits, timeless pieces with a slight romantic twist.

What is the best part of creating your look?

I love the creative process of discovering new outfit combinations and the confidence which comes from putting together an outfit that feels very "me".

Do you like a theme when it comes to putting together a look?

I love classic pieces and using capsule wardrobe principles to guide my wardrobe. However, I also love adding a hint of romance or parisian chic into the mix.

What is the most consistent advice you have to give when trying a new look?

Think outside the box and try new things but still make sure the outfit feels like you. It's great to step outside your "style comfort zone" because it can lead to combinations that you love, but hadn't considered before. Equally though, I believe the best outfits are ones in which we feel most confident and that reflect our style. Sometimes I see an outfit on others that I absolutely love, but doesn't feel quite right on me. Over time I've learned to appreciate other people's style without feeling the need to replicate it.

Are there any challenges to coming up with THE vision you know is just perfect for yourself but might not be ready to take the leap?

Finding the right pieces. I'm quite intentional about adding new pieces to my wardrobe. Sometimes I'll have a vision for an outfit, but it will take me a while to find the perfect piece which fits all my requirements. In this regard, I find a "wardrobe wishlist" guides me when shopping.

How important is branding when it comes to style?

There can be many factors which impact the way we dress but I think style is very personal. It reflects our identities and influences how we are seen by the world. I definitely view style as a personal brand of sorts.

Is there a style that is a NO GO every time?

Anything that doesn't make me feel happy and confident. I think it's good to keep an open mind as I've seen lots of outfits which are unexpected but somehow just work. Not all of these are styles I'd wear personally, but which I still appreciate from a creative and design perspective.

What is a trend that is always a YES?!

Classic pieces - think those wardrobe staples which withstand the test of time. Floral dresses, denim, blazers, white shirts are a few which spring to mind.

How do you set yourself apart to keep your uniqueness?

I love finding unique pieces at op shops or incorporating vintage pieces into my wardrobe. It gives my style character and individuality while also giving these items a new lease of life.

Where does your confidence come from?

Surrounding myself with people who encourage and support my dreams and finding fellow bloggers and content creators who inspire me has helped me to build confidence in this industry.

What is the most daring decision you have made so far in your career?

Taking my career part-time to allow me more time to spend creating content for my blog or social media accounts. It's a decision which has brought me a lot of joy and learning opportunities.

What is the most daring style you've done?

Wearing a medieval dress to a grade 8 school barbeque. Needless to say, my style has changed a lot since then but my love for beautiful dresses has remained constant.

Is there anything in your closet you're updating right now that you would like to pass on to others?

Not at this stage. I've recently moved overseas and I cleaned out my wardrobe and passed a few items onto friends before leaving. Having lived out of a suitcase for the last few months I'm very excited to have a full wardrobe again.

How can people follow your fashion journey?

You can find my blog at where I share outfit inspiration, style tips and capsule wardrobes ideas. I also throw a bit of lifestyle content in for good measure. I'm also on Instagram @bridieleah and on Pinterest my username is Bridie_Leah

Any upcoming projects you want to share before you go!?

I've just moved to London and I'm excited to create some new content against the backdrop of this iconic city.

Last but not least, leave us with your best style advice you've received EVER.

I love the quote by Vivienne Westwood: "buy less, choose well, make it last". I try to practice this when it comes to my wardrobe and style.


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